Thursday, January 31, 2013

Facebook?s Revenue Per User In North America Is Now 3-4X Europe and Nearly 6X Asia (But User Growth In Its Cash Cow Is Slowing Down)

fb-earthFacebook's user base is growing much faster outside of the U.S. than it is in its home market, but it has a little problem: those users are continuing to generate far less revenue than U.S. consumers do for the company. Facebook noted in its Q4 earnings today that average revneues per user (ARPU) for the U.S. in the quarter was $4.08, compared to $1.71 in Europe, $0.69 in Asia and only $0.56 in the rest of the world. That makes for a disproportionate amount coming from the U.S.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/KW6Gu0I9alc/

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